Check out the key benefits of this lotion at a glance: Prebiotic Oat Formula: Nourishes deep within the skin and maintains its natural moisture. 24-Hour Hydration: Clinically proven to keep skin hydrated and soft all day with just one use. It is extremely lightweight, non-greasy, and absorbs quickly into the skin to give you a fresh feeling. Fragrance-Free and Safe: Specially formulated to be completely safe for sensitive skin. It is paraben-free. Dermatologist Recommended: A brand specially recommended by dermatologists worldwide. American Premium Quality: Imported directly from the USA. Why choose Aveeno Daily Moisturizing Lotion? It doesn't just work on the surface; it restores skin health and keeps it soft and refreshed.